I've spent thirteen years inside international organisations, mostly telling people things they hadn't asked to hear.
That's the honest version. Mergers, divestitures, restructures, brand transitions, a charity merger during a pandemic. The work that ends up on my desk tends to arrive with a confidentiality protocol attached and a deadline that isn't negotiable.
I started as a content editor writing regulatory bulletins for financial markets, which taught me the thing I still trade on: how to understand a genuinely complicated subject well enough to explain it plainly to someone who does not have time to be confused. Everything since has been a version of that, at higher stakes.
Financial services and enterprise technology, mostly. I'm comfortable with the technical subject matter – AI, machine learning, APIs, distributed ledger, developer communities – and comfortable translating it for a boardroom that isn't. That combination is rarer in this discipline than it should be.
I've also been on the buying side of agency relationships, running RFPs, directing creative and holding partners to a £125,000 budget and a defined outcome. I know what a client hopes for when they brief you, and what they're too polite to say when they don't get it.
CIO Interview: John Finch, Refinitiv — Computer Weekly. Pitched, secured and prepared.
Refinitiv picks chief information officer ahead of LSE takeover — Financial News. Appointment announcement placed during a live transaction.
Refinitiv appoints new chief technology officer — FStech.
Keynote — a technology leadership keynote I drafted, delivered by the executive I built the programme around.
How smarter machines can make us smarter humans — World Economic Forum, September 2018. Ghostwritten for the Chief Revenue Officer, reframing artificial intelligence as augmented intelligence to move the debate past man-versus-machine.
Good things come to those who wait: can the LTAF save portfolios and the planet? — CACEIS, 2025. Long-term asset funds and UK pensions. (Archived)
Refinitiv CEO aims to kick-start faster revenue growth — The Globe and Mail. Earned coverage during the standalone brand launch.
Refinitiv uses Google Cloud to revolutionise delivery of huge datasets — Computer Weekly. Technology narrative placement.
How Refinitiv jumpstarted growth by focusing on digital experience — Adobe. Client advocacy content.
Unlocking data's potential with AI — WIRED. Paid media placement directed as part of the brand campaign.
Private Assets in Focus: what UK pension schemes are thinking — Pensions Expert. Original survey research produced in partnership, with video from the launch event. The campaign behind it is Patient money.
Head of Communications, Clients · CACEIS · March 2024 – December 2025
Built and led an international communications function across London, Dublin and Paris. Earned media, client engagement, AI-enhanced press office operations and executive voice across fifteen-plus international markets, through the integration following a landmark, international acquisition.
Director of Communications · RBC Investor Services · 2023 – 2024
Principal communications architect for the divestiture of the European asset servicing business, reporting to the Executive Committee. Press office, narrative architecture and executive media coaching across seven countries.
Associate Director of Communications · RBC Investor Services · 2020 – 2023
PLACEHOLDER
Communications Manager · Refinitiv · October 2018 – December 2020
Communications partner to the Chief Information Officer and Chief Technology Officer. Executive thought leadership, technology narrative and change communications through a $27bn public transaction, an enterprise insourcing programme and the launch of Refinitiv as a standalone brand.
Transformation Communications Adviser (pro bono) · Asthma UK and the British Lung Foundation · 2020 – 2021
Merger narrative, message architecture and CEO succession. The same breath is the full account.
Content and Communications Roles · Thomson Reuters · 2012 – 2018
Content Editor, then Internal Communications Specialist, then Senior Communications Specialist for Technology. Regulatory editorial, executive thought leadership, the developer community programme for a new real-time data API, and the creative direction for the Refinitiv brand launch.